Extreme nouns – Ingredients for Advertising ideas.
A page from my brainstorming ebook. This clever example shows how to use opposites to convey a message. By reverse engineering this advert I demonstrate how 2 contradicting nouns have been used to create a great idea. The tagline is almost too easy. By using my ebook – Extreme nouns you can use this as one method to find nouns that will work for your advertising ideas.
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